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HelloWorld is Now Proud to be Known as Merkle
Together we are the true industry leader in people-based marketing.
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create moments of value that drive people closer to your brand
Digital promotions and loyalty solutions for the world’s best brands
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Promotions
Short-term Interactions
Win the hearts and minds of consumers by gamifying your digital tactics, and gather the information that will help you get to know them better.
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engagement hubs
Extended Engagement
Our research confirms that people want to be recognized for interacting with brands. Reward them for watching product videos, answering a poll, sharing content socially, and more -- and take your relationship to the next level.
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loyalty programs
Continuity
True loyalty means, “I wouldn’t choose anyone else.” A full range of custom solutions -- from points-based programs to surprise & delight offers -- allows you to connect to people and reward them on their terms.
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why it all matters
Here’s the thing. It’s not really about technology or strategy...it’s about the human connection. Create moments that drive a deep sense of attachment to your brand, and make your marketing more meaningful.

