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Whitepaper
Preparing for the Cookieless World: 3 Ways…
Free Download
Article
Merkle Releases Special Edition of Loyalty…
Report analyzes the impacts of COVID-19 and social disruption on consumer behaviors
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5 Fundamentals for the holidays
Whitepaper
5 Fundamentals for the Holidays
Free Download
Article
3 Must-Do Loyalty Strategies for Retailers…
The next six months are a crucial time for retailers and understanding how to re-engage with consumers is critical.
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Whitepaper
Must-Dos for Re-Emergence
Free Download
Article
Quickly Pivoting Promotions During A Pandemic
Tips include: Provide helpful or fun content and experiences for consumers at home.
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identity ebook thumbnail
Whitepaper
Preparing for the Cookieless World: 3 Ways…
Free Download
Article
Merkle Releases Special Edition of Loyalty…
Report analyzes the impacts of COVID-19 and social disruption on consumer behaviors
Read More
Article
3 Must-Do Loyalty Strategies for Retailers…
The next six months are a crucial time for retailers and understanding how to re-engage with consumers is critical.
Read More
Article
Loyalty programs and promotions: Keys to collecting first‑party data
Loyalty programs and promotions are invaluable tools to gain access to first-party data about your customers.
Article
Capturing Gen Z’s Attention and Loyalty
Learn how to connect with this newest generation and learn tactics to capture their attention and loyalty.
Article
Large retailers offer perks for shoppers who opt for slower shipping
Macy’s, Gap, Amazon and Target offer online shoppers an incentive to receive slower shipping on their online purchases over the Cyber 5 weekend.
Article
HelloWorld, A Merkle Company, Executive Discusses Changing Loyalty Environment
The loyalty landscape is changing. While transaction-based programs are still abundant, programs that offer unique experiences are becoming more and more common.
Article
Merkle Named a Challenger in Gartner Magic Quadrant for Global Marketing Agencies
Merkle, a leading technology-enabled, data-driven performance marketing agency announces it has been named a Challenger in the Gartner Magic Quadrant.
Whitepaper
2019 Loyalty Barometer Report
What Consumers:Due to the quickly-evolving landscape of loyalty marketing, we have published our second annual barometer report to keep marketers ahead of the curve.
Article
The Price Of Loyalty: Consumers Want Discounts Above All Else
Email marketers tasked with promoting loyalty programs often wonder what will work.
Article
Survey reveals the best perks to build consumer loyalty
Some loyalty program perks are more popular than others.
Article
Study: 75% of consumers want more rewarded content like videos, survey
When it comes to the loyalty rewards that consumers like the most, 76% of those surveyed list free products, while 74% cite discounts
Article
The Element Of Surprise: Brands And Your Loyalty
Consumers are looking for new ways for their favorite brand to reward them for their loyalty.
Article
The Monday Stack: Getting Personal and Emotional
New personalization capabilities from Adobe, LiveRamp connects to CTV, HelloWorld wrangles loyalty, and we all cry at the Oscars

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