The Retail Marketer’s Guide To Holiday Planning

How to Navigate this Year’s Holiday Trends

When do consumers really start holiday shopping, and how soon should retailers start their holiday promotions? Here are some key strategies based on the top five trends for Holiday 2019. Learn when to start Black Friday deals and how to manage your Cyber 5 promotions. Get tips about gift guides, customer preferences, and BOPIS (buy online, pick up in store). Most importantly, learn how to fine-tune your audience targeting and messaging relevance to cut through all the seasonal noise.

The Retail Marketers Guide to Holiday Planning eBook